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Hey, If one thing is clear from my mailbox, people need help with newsletters. Also, everyone is cranky and/or hungry. (*blows kisses*) So, today I've pulled together all my favorite email marketing tools for you - most of which are free BTW. This is the first in a set of subscriber exclusive resources I'm putting together for you to help with all things email. We've got all sorts of tools - big and small - to help you with a variety of newslettery tasks. This is my email marketing tech stack in the parlance of the day. Yeah, I'm hot dropping some killer recos... ok, I'll stop now. Check it out here:
These are all the tools I use to:
- shrink images down so my newsletters don't go to Spam
- test send my emails to make sure they aren't borked
- create lovely newsletter headers for fun and profit
- compare newsletter services so I stay ahead of the game
- deliver my magnets into reader inboxes
- boost my mailing list numbers.
And much more besides! Being the helpful type, I've given a breakdown of how each tool works, and the way I like to use it. As I said, most of them are free, and in the handful of cases where there is a pricetag, it's usually for an ongoing service and I explain why I think it's worth paying for (and WHO would benefit from doing so because everyone is different). This is the first in several resources I am compiling for you. In the coming weeks you will get help with every aspect of what I think are the keys to success with email. I'm talking welcome sequences and magnets and engaging newsletter content and list optimization and how to maximize your list to launch a book, the fun world of cross promo, and also building your list - organically sand inorganically. Basically, showing you how to create a sustainable audience for your books, using the very best marketing tool at your disposal. Sound good? Cool. Now go check out those resources. Dave P.S. Writing music this week is Zé Ramalho with Beira-Mar. |
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