Ideal Sales Rep Traits, YouTube Ads Cost, Culture Fit Interview Questions, & an IMPACT Story ...This Is THE LATEST!
💯 Jump Right into the Good Stuff!
🤔 How do you compare to the companies that are seeing incredible success with inbound? Complete our Digital Sales and Marketing Scorecard for your personalized assessment and tailored set of actionable recommendations. More than 500 companies already have!
If you had asked me this time last year to film a video for work, I would have laughed and responded with something along the lines of:
"Oh, you naïve, albeit stunningly tenacious little seahorse. My face, while beguiling, is a face best suited for radio. But best of luck with your project!"
Which roughly translates into:
"LOL. I'd rather go through an IRS audit. I hate the way I look on video and I sound like Janice — so, I'll just stay over here, if you don't mind. In my content cave. Avoiding sunlight, social situations, and the harsh, unrelenting gaze of your video camera."
Well, a lot has changed in a year.
In the past 24 hours, I filmed a video for our upcoming Website Throwdown — scroll down to see it, since it's an email exclusive!
I also volunteered myself to film a landing page video that needs to be updated, and I recorded two personalized videos using Vidyard's GoVideo Chrome extension — a website walk-through video for our sales team and one for Marcus simply titled, "Wait, why did Liz book me for 90 minutes tomorrow?"
Heck, I've even written an article about how to be comfortable on video.
What's different between me today and me a year ago?
The answer is surprisingly simple — my mindset. Intellectually, I understood the idea that, in order to connect with today's modern buyers, we need to embrace the fact that we're all media companies, whether we like it or not.
Yet I was afraid.
Though many compliment me on my humor, the reality is that it's a defense mechanism that masks what can sometimes be crippling moments of self-loathing. Also, as I've shared in the past, I am extremely self-conscious about my looks.
In short, although I love speaking in front of crowds, making people laugh, and stepping into the limelight, video still felt like a bridge too far. Which sounds incongruous, I know.
Finally, I decided to just suck it up.
I decided I didn't want to let my fears prevent me from achieving my goals — which is exactly what would have happened if I continued avoiding video.
Am I still my own worst critic? Often, yes. Even so, I've spent more time wow-ing myself with what I'm able to accomplish in front of the camera in the past year, rather than putting myself down. In turn, I've become more confident in my own skin and less afraid overall — and it only gets better every day.
So, that's your challenge for today. Find one thing where the only thing standing in your way is your own fear. And then do it. Maybe it's video. Or maybe it's something else. Whatever it is, you've got this.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.