The good, bad, and ugly of HubSpot; social video trends for 2020; and how to run a They Ask, You Answer book club ...this is THE LATEST!
💯 Jump Right into the good stuff!
👎 The #1 reason digital marketing strategies fail is a lack of buy-in from sales and leadership. But you can break the cycle with an IMPACT inbound culture workshop.
OK, here's the deal, folks.
Most of you are about to — or smack dab in the middle of — building your sales and marketing plans for next year. (I certainly am. Is it possible to drown in spreadsheets? Asking for a friend...)
Before you finalize anything, I have one piece of advice for you. If you haven't done it already, you need to read They Ask, You Answer.
Now, you might be thinking to yourself, "Liz, I know you worked on the book, so you're biased."
You're not wrong about that.
Still, I want you to consider two things.
First, I guarantee you that, after reading it, you will fundamentally change how you attack your digital sales and marketing strategies for 2020, for the better. Second, it's a quick read. (I have the attention span of a goldfish and the emotional range of a teaspoon, and even I couldn't put it down.) What do you have to lose?
If you're still not convinced, watch this video from Yale Appliance, a company that went from $30 million to $117 million in sales after reading it and embracing its philosophies.
THEN BUY THE BOOK.
I'm sorry for yelling; just know I'm doing so because I care.
Actually... let's make this a little more fun, shall we?
🚨🚨CONTEST ALERT 🚨🚨
Send me a really funny joke (about anything!) as a reply to this email before 5 p.m. Eastern on Monday, November 18. The one that gets me to laugh the hardest will win a copy of They Ask, You Answer paid for by yours truly.
I will announce the winner in next Tuesday's edition of THE LATEST.
Now, let's get down to business.
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