[THE LATEST] Virtual selling statistics every business must see, 6 signs it's time to say goodbye to your current agency, and looking beyond labels with corporate diversity - EMEL

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Thursday, February 18, 2021

[THE LATEST] Virtual selling statistics every business must see, 6 signs it's time to say goodbye to your current agency, and looking beyond labels with corporate diversity

Virtual selling statistics every business must see, 6 signs it's time to say goodbye to your current agency, and looking beyond labels with corporate diversity ...this is THE LATEST!

👀 Extra, extra! Read all about it!

🔥 Have you seen the new expanded agenda for the Website Optimization Summit on March 23? Check it out and then get your ticket to this can't-miss virtual event for only $49 with my exclusive promo code OMGITSLIZ

This is my car...

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Her name is Letty, after Michelle Rodriguez's iconic Fast and Furious franchise character of the same name. Because I'm a woman of values and substance.

I love my car. However, what I did not think about before I purchased her is that  black cars get dirtier much, much faster... all the freaking time.

So, you know what I did?

Well, truthfully, at first I complained a lot – all it took was a single gust of wind to immediately transform my sexy ride into dustbin. Then, after about a week or so, I stopped whining about the upkeep, and I made the smart choice of investing in a monthly car wash membership.

That way I never had to mentally haggle with myself every time I wanted a clean car. Instead, for one flat fee (that pays for itself every month – and then somewithout fail), my car can be positively sparkling any time I want. 

I share this because you can achieve the same kind of frictionless value and convenience with our IMPACT+ Pro membership, only $99 $49 per month. 

You see, in addition to unlimited access to exclusive Pro member courses, hundreds of hours of on-demand event sessions and keynotes, as well as our forums and groups, your IMPACT+ Pro membership now comes with something super exciting:

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Free registration to all of our upcoming live virtual events – and that includes the upcoming Website Optimization Summit on March 23.

So, rather than having to haggle with yourself every single time one of our amazing virtual events come around – Digital Sales and Marketing Day, Virtual Selling Summit, and more – you'll always have free registration guaranteed with your monthly membership.

Best of all? We're now offering a free 14-day trial of IMPACT+ Pro:

I'm curious about IMPACT+ Pro

And now, here's THE LATEST... 

👉 Statistics prove that virtual selling is the future, and the future is right now (4-minute read)

The pandemic's long term effects on sales won't be understood for some time, but it is safe to say that we will never fully go back to how it was pre-COVID. There are too many benefits to virtual sales to abandon the practice once the virus is under control. Therefore, the companies that are rapidly adapting to this new reality are the ones poised for success in 2021 and beyond. Set yourself up to be one of this year's success stories by immersing yourself in this data-packed article from IMPACT Revenue Editor John Becker, which showcases the undeniable power (and longevity) of virtual selling.

📚 Related reads and resources:

👉 Real talk, here are the 6 signs it's time to move on from your current marketing agency partner (6-minute read)

Want to hear some sobering data? Client-agency relationships are ending faster than ever before. According to FileStage, the average agency-client tenure is less than three years. In 1997, this number was approximately five years. Thirteen years earlier it was only a little over seven years years. Yikes, right? And if the subject matter of this article caught your eye, you might be feeling restless with your own agency. While every agency-client relationship is unique, IMPACT Account Manager Hannah Woods is here to share the six indisputable signs it's time to consider finding a new agency.

📚 Related reads and resources:

👉 When it comes to corporate diversity, you need to move beyond the labels (8-minute read)

The literal textbook definition of corporate diversity is "employing people who may be different from each other and who do not all come from the same background." But what does this really look like at our companies? Minorities, people of color, women, and others in leadership positions? Inclusive approaches internally to community traditions and beliefs? Do we see different levels of education? In this thought-provoking, honest article from IMPACT AR Manager Shandia Drummond-Butt, you'll discover how important it is to go beyond what you think you know about corporate diversity at your organization.

📚 Related reads and resources:

🏃 IMPACTers on the move

Catch IMPACT Director of Community and Events Stephanie Baiocchi on March 4 if you want the inside scoop on the marketing event landscape in 2021:

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🎓 I've launched a new course for IMPACT+ members! 

There's no worse feeling as a content marketer than busting your a*s, only to have sales, leadership, and everyone else in your company questioning the value of what you're creating. 

That's why I created this course – The revenue team approach to sales enablement content... 

An introduction to the revenue team approach to sales enablement content

Watch the preview above and then check out the full course!

After completing this course, you'll never, ever have anyone question the value of your content again. The revenue you will generate from your content will be undeniable.

📆 Upcoming events you can't miss

😮 What's the hot IMPACT+ gossip?

IMPACT+ not only has the on-demand training you need to be successful, it also has a supportive community ready to help you achieve your goals. And here's what we're talking about right now:

👽 Weeklong nonsense

With everything going on in the world, you now get nonsense in every single issue of THE LATEST...

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Let's not talk about how awkwardly (and for how long) I laughed at this gem a friend sent me earlier today.

Liz "VROOM VROOM" Moorehead

Editor-in-Chief

@whatlizsaid

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