If you were to explain what makes your company different from any of your competitors, there's a good chance you'd say ...

The Selling 7: How to Make Amazing Employee Bio Videos (+ Examples) By Megan Lang, Thursday, January 6, 2022 8:04 AM If you were to explain what makes your company different from any of your competitors, there's a good chance you'd say it's your people. Whether you're talking about customer service, quality control, design, or anything else, it's the people doing the work that make your organization unique. The trouble is, every business is likely to say something similar. So, if a customer is choosing between 10 different options, and they all say that their people are their biggest differentiator, how can that customer choose? An employee bio video can actually show the customer the very people who make your company special. If the video is done right, it can start to establish trust and lay the groundwork for a relationship. After all, a core tenet of They Ask, You Answer is trust — in fact, we believe trust to be the currency that's necessary for all business transactions. An employee bio video can be that trust-building differentiator that shows your prospects who they'll be working with and exactly why your people make your business what it is. Below, we'll cover some basics of employee bio videos: What employee bios are What the best videos include How to plan ahead to get the video you need If you're a videographer, marketer, or business leader, you'll be ready to introduce your team to the world. Read more »     Schedule a call with an advisor → Join IMPACT+ for free → The Selling 7: How to Make Amazing Employee Bio Videos (+ Examples) By Megan Lang If you were to explain what makes your company different from any of your competitors, there's a good chance you'd say it's your people. Whether you're talking about customer service, quality control, design, or anything else, it's the people doing the work that make your organization unique. The trouble is, every business is likely to say something similar. So, if a customer is choosing between 10 different options, and they all say that their people are their biggest differentiator, how can that customer choose? An employee bio video can actually show the customer the very people who make your company special. If the video is done right, it can start to establish trust and lay the groundwork for a relationship. After all, a core tenet of They Ask, You Answer is trust — in fact, we believe trust to be the currency that's necessary for all business transactions. An employee bio video can be that trust-building differentiator that shows your prospects who they'll be working with and exactly why your people make your business what it is. Below, we'll cover some basics of employee bio videos: What employee bios are What the best videos include How to plan ahead to get the video you need If you're a videographer, marketer, or business leader, you'll be ready to introduce your team to the world. Keep Reading  ⟶ Free Course: Technical SEO Basics for Inbound Marketing This free course will help you learn the terms used such as HTML basics, meta descriptions, top navigation, breadcrumbs, H1, H2, and much more.    Watch now  ⟶ Inbound Marketing Strategy: 7 Steps to Success The right inbound marketing strategy can bring ideal customers right to your doorstep. To get started, follow these seven steps to build a plan and execute it.    Read more  ⟶ Free Course: Blog Article Publication Checklist By the end of this free course, you'll have the tools (and confidence) you need to ensure your content is always ready for publishing.    Watch now  ⟶ Your Buyers Want to Control the Sales Process; Here's How to Let Them From self-selection tools to on-brand customer service, savvy companies are letting their buyers dictate the customer experience.    Read more  ⟶ Connect with us and share your They Ask, You Answer success stories with hashtag #TheyAskYouAnswer Sent with 💙 by IMPACT  IMPACT, 470 James Street, Suite 10, New Haven, CT Unsubscribe Manage preferences