The internet has changed everything: how we communicate, how we learn, and — as Marcus Sheridan's They Ask, You Answer ...

Building an Inbound Sales Program: 6 Critical Elements of Inbound Sales Strategies By Tom DiScipio, Thursday, May 5, 2022 8:10 AM The internet has changed everything: how we communicate, how we learn, and — as Marcus Sheridan's They Ask, You Answer explains— especially how we shop. As buyers, the internet has made life much easier, enabling us to do most, if not all, of our research and purchasing online, from the comfort of our own homes. However, for sales professionals, this shift has actually made it a bit more difficult to see results. That's because, with all of the options and information already available to consumers online, there is more competition, more noise, and less of an opportunity for a sales rep to influence the sales process. Traditionally speaking, sales teams used to have most of the power in the buying process as they held all of the information prospects needed to make an educated decision. But now, buyers no longer have to go directly through a salesperson to gather information or make a purchase. They can evaluate prices, competitors, reviews, and more without ever speaking to the provider.  This new era of empowered buyers has forced a change within the laggard sales world. Luckily, over the last decade, we have helped hundreds of companies shift with the times and not only maintain, but grow sales with a more modern approach. Enter inbound sales. Inbound sales is a sales approach that better aligns with the inbound methodology and the purchasing preferences and behaviors of modern buyers by addressing the pain points of qualified leads with content and advice, rather than sales pitches. In this article, we'll dive into: How inbound sales differs from outbound sales.  What a successful inbound sales strategy looks like. How inbound sales relates to the inbound marketing methodology. Six critical elements of your inbound sales strategies must. Read more »     Schedule a call with an advisor → Join IMPACT+ for free → Building an Inbound Sales Program: 6 Critical Elements of Inbound Sales Strategies By Tom DiScipio The internet has changed everything: how we communicate, how we learn, and — as Marcus Sheridan's They Ask, You Answer explains— especially how we shop. As buyers, the internet has made life much easier, enabling us to do most, if not all, of our research and purchasing online, from the comfort of our own homes. However, for sales professionals, this shift has actually made it a bit more difficult to see results. That's because, with all of the options and information already available to consumers online, there is more competition, more noise, and less of an opportunity for a sales rep to influence the sales process. Traditionally speaking, sales teams used to have most of the power in the buying process as they held all of the information prospects needed to make an educated decision. But now, buyers no longer have to go directly through a salesperson to gather information or make a purchase. They can evaluate prices, competitors, reviews, and more without ever speaking to the provider.  This new era of empowered buyers has forced a change within the laggard sales world. Luckily, over the last decade, we have helped hundreds of companies shift with the times and not only maintain, but grow sales with a more modern approach. Enter inbound sales. Inbound sales is a sales approach that better aligns with the inbound methodology and the purchasing preferences and behaviors of modern buyers by addressing the pain points of qualified leads with content and advice, rather than sales pitches. In this article, we'll dive into: How inbound sales differs from outbound sales.  What a successful inbound sales strategy looks like. How inbound sales relates to the inbound marketing methodology. Six critical elements of your inbound sales strategies must. Keep Reading  ⟶ How To Create a YouTube Channel for Business (+ 9 Brands Leading the Way) A well-crafted YouTube channel can drive better website traffic results for your business. Here's a step-by-step guide.   Read more  ⟶ 20 Tips for Optimizing Your Business Blog Articles for Conversions Need more visitors to become leads? Use these tips to improve your blog.   Read more  ⟶ Website Performance Assessment Take this free 10-question assessment and learn how your website can start living up to its potential.   Get started  ⟶ Free Download: The Sales Manager's Guide to an Incredible Virtual Sales Process The how-to guide to successful selling over video call platforms like Zoom.   Read now  ⟶ Connect with us and share your They Ask, You Answer success stories with hashtag #TheyAskYouAnswer Sent with 💙 by IMPACT  IMPACT, 470 James Street, Suite 10, New Haven, CT Unsubscribe Manage preferences